Our
Philosophy.
We are product and process first.
We believe business is human interaction.
We value fairness to all our customers.
At Vellismith, we operate differently. Our priority is the quality of our craft and your happiness.
We want you to shop with us because you
value our work, transparency, craft over freebies, offers, coupons and not because we've bought your satisfaction.
That distinction is everything to us.
Professional perks
for our community.
Over time some customers become more than customers. They become people we know. People whose taste we understand. People we genuinely want to go the extra mile for. For these relationships we offer things we do not advertise.
Bespoke Fitting
Custom stem sizes for your specific piercing, and stone color changes tailored to your preference. Your jewelry, exactly as you need it.
Custom Design Projects
We accept projects based on your own unique designs and sketches. Bring us your idea and we'll bring it to life in 925 silver.
Maintenance & Care
For our regular clients, we offer professional repairs and replating to keep your jewelry in peak condition for years to come.
Important: These perks are a privilege of our professional relationship. These are not a programme with qualifying criteria. These are what naturally happens when a relationship matures. You will know when you are there. So will we. the final decision is always based on mutual respect. This is entirely discretionary access to select few clients. Your kindness and understanding in case we make a mistake just might be the key to this door.
"value craft & honesty.
understand that good things take time & human skills.
approach problems with fairness & kindness."
When (not if) we make a mistake, we will fix it.
You will get more out of us with respect and kindness than with threats or aggression.
When we make a mistake - and we will - we fix it.
Not with automatic discounts or freebies, designed to silence you. With a genuine solution to actual problem. Our energy goes into getting it right not into buying your silence. For glitches, mistakes & issues — we offer solutions and not manage complaints with financial compensation.
If you are focused on getting extras rather than the quality of the product,
we are not the right fit for you. And that is perfectly fine.
However we would absolutely love to do better. We would humbly accept and implement suggestions and feedbacks that help us serve our community better.
You are always welcome to mentor us, guide us to be a better serving business and we would treasure that.
The people who treat us with kindness get the best of us.
This is not a policy. It is simply how human relationships work.
- Kindness is blessing A customer who approaches a problem with understanding and patience will always get more from us than one who approaches it with threats.Because kindness unlocks a generosity which aggression never can.
- The "nice finish first" rule. We aim to make kind people feel that their understanding and kindness is appreciated and treasured. They will always get better results and service beyond contractual obligaton than compared to those who want financial compensation for some issue with threats of bad reviews.
Our loyalty is to those who treat us with respect and kindness.
We protect our community from squeaky wheel.
When someone tries to extract extra value through aggression or threats, giving in will be deeply unfair to every loyal customer who have always been kind and nice to us - because that will be proving right that squeaky wheel gets the grease. Our regulars deserve to have that faith that being kind, understanding, compassionate person is getting them the best possible from us. Bad behaviour should not be getting a better deal than polite behaviour.
If you value a fair, honest, and product-focused way of doing business, we are genuinely excited to serve you.
Every price has a human reason.
Every price we set has a human reason behind it. Karigar hours. Designer time. Workshop skill. We will always tell you which it is. The trust we build through honest pricing is worth more than any margin we sacrifice to earn it.
"We are product first.
We are process first.
We are people first.
In that order, always."
— Team Vellismith
Explore our collection